SkincareSkincare-makeup hybrid
Ilia Beauty Meta Ads
Sasha Plavsic's clean skincare-infused makeup brand. Super Serum Skin Tint and True Skin Serum Foundation are the hero hybrid SKUs; heavy Sephora cross-channel spend.
Live Meta ads
Updated Apr 24, 202648Active today
+48New this week
−0Churned this week
0Median run days
Trying the ILIA Sun Serum Mineral SPF 50 ☀️
If you’re looking for a lightweight mineral sunscreen that gives a glowy skin finish, this one blends like skincare.
Wearing the shade Medium-Deep.
Daily SPF that actually fee
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JUST LAUNCHED!! I could not be more excited about Sun Serum, a brand new product just launched by @iliabeauty. It’s a lightweight hydrating mineral SPF 50 with no white cast! I’m in love. It’s my new go-to.
#iliabeau
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Ok Google… what’s the UV index in NYC?
“It’s 50° and sunny with a UV index of 5.”…running to reapply my sunscreen 🏃🏽♀️
Don’t forget yours too… UV 5 is no joke, even on cooler days.
Lately I’ve been reaching for the n
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All set for the AM. Get 15% off concealer, eyeshadow, mascara, limited edition silk scrunchies + a free reversible pouch.*
3 ads use this creativeView
Play with color. 🎨 Get 15% off award-winning mascara, waterproof shadow, blurring blush, and 12-hour lipstick + liner.*
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Shop skincare-powered makeup. We believe in skin that looks like skin-and radiance that comes naturally. ✨
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This new @iliabeauty sun serum mineral sunscreen with SPF 50 checks all the boxes.
-My shade is Medium Deep
UVA/UBV Skin Protection ✅
24 Hour Moisture ✅
Non-comedogenic ✅
Cruelty-Free and Vegan ✅
@iliabeauty
#Iliabeau
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Shop skincare-powered makeup. This superpowered skin tint combines makeup, skincare, and SPF into one seamless step.✨
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Build your clean beauty routine, get 15% off.* ✔️ The Hero Set comes with 4 bestsellers, customized to you.
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Clean makeup + powerful skincare + mineral SPF. The skin tint that started it all—it’s (still) your best skin, bottled.
2 ads use this creativeView
Just in: NEW Eye Stylus Shadow Stick. A clean waterproof eyeshadow that stays put for up to 12 hours of all-day wear. 💪
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My skin the next day after wearing this Sun Serum sunscreen looked sooooo much better 🙌 @iliabeauty #iliabeauty #iliapartner @sephora
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Lip imitates art. 💋 Meet 3 NEW shades of bestselling 12-hour wear lipstick + liner that smooths and plumps with each wear.
2 ads use this creativeView
Balancing skincare. Refreshing hydration. Non-greasy SPF 50. Meet the NEW sunscreen made for every skin type, every day.
2 ads use this creativeView
the perfect three-step routine with @iliabeauty 🫶🏽 @sephora #iliabeauty #iliapartner
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Meet NEW Sun Serum Mineral Sunscreen—with a refreshing water-burst texture and up to 24-hour hydration.
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Made for sensitive skin girlys 🩷🧴@iliabeauty Sun Serum Mineral Sunscreen SPF 50 is my go to for everyday sun protection & hydration 💧 now available @sephora #iliabeauty #iliapartner #ad
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Bag this free gift. Get a limited edition ILIA mini tote for holding all your on-the-go essentials—FREE with $75+ orders.*
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SPF 50 that makes your skin better. NEW Sun Serum hydrates, controls oil, strengthens skin + protects with mineral SPF 50.
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A serum AND a sun screen, ILIA’s new Sun Serum Mineral Sunscreen SPF 50 is finally here @iliabeauty #iliabeauty #iliapartner @sephora 🌞🌞🌞
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Meet NEW Eye Stylus Shadow Stick—the waterproof clean eyeshadow that lasts up to 12 hours. Shop all 20 shades. 👁️
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NEW: Our cult-favorite clean mascara now comes in a new brown shade. 👁️ Shop Limitless Lash in Before Dawn.
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Soft mornings in my @eberjey x @iliabeauty PJs 🤍 Little moments of softness bring your nervous system back into a safe space
#pjs #cozy #morningroutine #eberjeypartner
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The search is over. NEW Skin Blur Serum Concealer delivers blurred, featherweight coverage that self-sets for 12-hour wear.
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NEW: Our cult-favorite clean mascara now comes in a new brown shade. 👁️ Shop Limitless Lash in Before Dawn.
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A dream set at 15% off. Save on bestselling barrier cream + a sleep-ready silk eye mask—plus get a free reversible pouch.*
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Add to bag. Stock up on your beauty must-haves and get a FREE limited edition mini tote with $75+ orders.*
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Same dual-sided wand, NEW rich brown shade. 👁️ Limitless Lash’s patented wand lifts and lengthens like a brush and lash comb in one.
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Balancing. Refreshing. Protecting. Make every day an SPF 50 day with NEW Sun Serum Mineral Sunscreen SPF 50.
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